Our vision serves as the framework for our roadmap and guides every aspect of our business by describing what we need to accomplish in order to continue achieving sustainable, quality growth. The flora and fauna is fluctuating all around us. To continue to thrive as a business, we look ahead, understand the trends and forces that shapes our business towards a better future to move swiftly to prepare for what's to come. Our vision always stakes us forward towards a large conglomerate in different fields. We aim at serving our clientele with the most advanced expertise by enhancing additional services that can serve our customers to their utmost satisfaction. We are always ready for tomorrow today. That's what our 2020 Vision is all about. It creates a long-term destination for our business and provides us with a "Roadmap" for winning together with desired goals.


Our Mission is to innovatively manage all customer touch points with technology enabled marketing solutions, enhancing the customer relationship and also developing new strategies in bringing in more supply and demand with respect to the technology and how we can actually bring about new improved revolutionary resources, as the market grows in the future. Continuously add value to lives of customers, stake holders and team. Good team work, mutual trust and Competency is our greatest strength. The various Athena subgroups or companies shall always try to spread the word of humanity and helpfulness through their actions and deeds.


  • Trust We live and work in an environment where communications are open - people feel free to take risks, to share their points of view and to speak the truth as they see it.We trust people to do the right thing - and help them to understand the underlying reasoning and philosophy - and they won't disappoint.
  • Admiration helps us to value transformations, to appreciate each individual for their uniqueness and qualities. Through respect, we help in bringing out the full potential of a person.
  • Belief is the keystone of authorizing our associates to assume responsibilities and do their best as they can. Believe in them - and show it – then he shall leave no stone unturned to climb the mountains to prove his worth.
  • Modesty simply means we're not always right - we don't have all the answers - and we know it. We're no less human than the people who work for us, and we're not afraid to admit and ask for help.
  • Integrity should be the hallmark of every Athena Associate. In setting and observing the highest ethical standards and doing the right thing, we fulfill a duty of care, not only to our Representatives and customers in the communities we serve, but also to our colleagues and ourselves too.


Avon's mission is focused on six core aspirations the company continually strives to achieve:

  • Leadership: Build a unique confidence amongst our clients so as to surpass our competitors in quality, innovation, and value, and elevating Athena's image to become the world's most trusted company to all solutions.
  • Premier in Marketing: Expand Athena's presence in direct selling to achieve economic independence by offering a superior most services and better earnings opportunity as well as recognition, service and support
  • Most admired company: Pursuing new growth opportunities while maintaining a commitment is always encouraging us to be a responsible and ethical company that is held as a model of success.
  • Best place to work: Elevate the company's leadership, including its high standards, respect for diversity, and commitment to helping Associates achieve their highest potential in a positive work environment
  • To have the largest foundation dedicated mankind: Be a committed global champion for the health and services through philanthropic efforts, with a focus on the modern scenario.


  • To provide individuals an opportunity to earn in support of their well-being and happiness.
  • To serve families throughout the world with the utmost quality services backed by a guarantee of satisfaction.
  • To render a service to customers that is outstanding in its helpfulness and courtesy.
  • To give full recognition to employees and Representatives, on whose contributions Athena depends.
  • To share with others the rewards of growth and success.
  • To meet the obligations of corporate citizenship by contributing to the well-being of society and the environment in which it functions.
  • To maintain and cherish the friendly spirit of Athen


Athena group of Companies is one of the most benevolent committed Group …independent, competent and helpful. It is a solution to many problems under one roof. It fights with the toughest of the diseases with one hand and tries to heal the people with the other. It knows the value of an individual, and is forever ready with open hands to embrace the mankind. It is the company that not only brings relief to the people but also opens them. It also tries it’s best to provide all kinds of services to the people and appease them of their difficulties. This is Athena. The company that has stood for treatment, innovation, optimism and, above all, for mankind.


  • Create your own destiny
  • Tough times never last, but tough people do.
  • Kites rise highest against the wind-not with it
  • The impossible can always be broken down to possibilities.
  • Optimism is the faith that leads to achievement. Nothing can be done without hope and confidence.